Process & Design
Agile is a software development philosophy that prioritises iterative delivery, collaboration, customer feedback, and adaptability to change over rigid upfront planning and documentation.
The Agile Manifesto, published in 2001 by 17 software practitioners, established four core values: individuals and interactions over processes and tools, working software over comprehensive documentation, customer collaboration over contract negotiation, and responding to change over following a plan. In practice, Agile teams break work into short delivery cycles (sprints or iterations) and release working software incrementally, gathering feedback after each cycle to refine priorities. This approach reduces the risk of spending months building a product that misses the market, because stakeholders see and validate the product throughout development rather than only at the end. Agile is a mindset and set of principles — Scrum, Kanban, SAFe, and XP are specific frameworks that implement Agile values with concrete ceremonies, roles, and artefacts.
Example
A product team switches from a six-month waterfall plan to two-week Agile sprints, releasing a working feature to users at the end of each sprint and adjusting the roadmap based on real usage data.
Related terms
Scrum
Scrum is an Agile framework for managing complex work in which cross-functional teams deliver working increments of a product in fixed-length iterations called sprints, guided by defined roles, events, and artefacts.
MVP (Minimum Viable Product)
An MVP is the earliest version of a product that includes only the core features needed to deliver value to early adopters and generate validated learning about the market — with everything else deferred.
UX (User Experience)
UX (User Experience) is the holistic quality of a person's interaction with a product — encompassing ease of use, efficiency, accessibility, emotional response, and satisfaction — shaped through research, information architecture, and iterative design.
CI/CD (Continuous Integration / Continuous Delivery)
CI/CD is a DevOps practice in which code changes are automatically built, tested, and deployed through a pipeline, enabling teams to deliver software updates rapidly and reliably.
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